Would you buy a house where someone died? Would it make a difference if the death was peaceful or…otherwise? You might never have considered such questions, but the answers can become a serious issue for a Sapphire house for sale—especially if it has a history that could be right out of a CSI episode. And […]
In Highlands real estate as in many other businesses, successfully drawing the public’s attention, then communicating value, are what separate can-do practitioners from the pack. It’s pigeonholed under “marketing” instead of “selling” because the latter sounds more like a one-on-one activity, whereas “marketing” depicts the kind of effort that goes out to the world at […]
It is a good bet that the first place the public will spot your house for sale will be the Sapphire listings. If 90% of those who actually do buy a home go to the web during their search (researchers at the National Association of Realtors® say so), they will either go directly to the […]
When you are selling your Glenville luxury home, you are marketing to a narrow niche of the home-buying public. They’re high-end customers, certain to be very smart, business-savvy—and they will know their own mind. They will be hunting for value, of course, because the asking price warrants it. But they will also be looking for […]
If you had to come up with a single characteristic that the most effective Highlands home listings have in common, there are several good candidates: A really well-crafted listing catches your eye with superior photography, for sure. But that’s not possible with every property. Good photographers know how to select the best angles, use light […]
